Not quite underoos, but still…

Marvel has just announced a multi-year licensing deal with Fruit of the Loom to market character underwear. According to this Reuters article, The Incredible Hulk and The Iron Man will be among the first characters to emblazon children’s tighty whities everywhere.

Um, maybe I’m kind of a perv, but does anybody else snicker at the thought of the “The Incredible Hulk” and “Iron Man” at crotch level of little boys? Could this be construed as being a little bit inappropriate?

I’m still mourning the loss of underoos. I love my Victoria’s Secret underwear, but nothing says sassy like the Wonder Woman underoos I used to wear.